Communities

Employee involvement:

We are truly committed to our employees’ community involvement and citizenship, and actively encourage them to contribute to society through a Team Volunteer Day. This popular program promotes teamwork, contributes to the vitality of our communities, impacts employee engagement and is aligned with our social responsibility principle of building strong and resilient communities where we live and work.

Employees across the country are also very dedicated to our annual United Way campaign. We support their efforts by matching their donations for a total of over 1 million dollars raised in 2016. Through Our Matching Program, employee donations of up to $500 per year can be matched and volunteer time of more than 40 hours per year is eligible for a grant of up to $500 to the charity of their choice.

Sponsorships:

We continue to invest in sponsorship activities that connect with Canadians in meaningful and relevant ways. We are proud to partner with organizations such as the Calgary Flames, Toronto Maple Leafs, Montreal Canadiens and Speed Skating Canada, who help us reach these objectives.

Through Speed Skating Canada, with whom we share a longstanding and successful partnership, we help local speed skating clubs develop their young athletes to become the next generation of Olympic hopefuls.